Guaranteed Sales (Coming Soon)

  • Design
  • Research
  • Peer-Designing
  • Risk Management

60-Second Summary (TL;DR)

  • The outcome: What materially changed for the business, team, or system
  • Why it mattered: The problem this unblocked or de-risked
  • What I did: 1–2 lines on the operating model or decisions, not deliverables
  • Proof: Concrete signals (metrics, adoption, shipped artifacts, cycle-time change)

Overview (Impact-First)

  • Primary Impact: The single most important result (business or organizational)
  • Secondary Impacts: 2–3 supporting outcomes
  • Role:
  • Timeframe:
  • Scope: Team size, surfaces, systems touched
  • Why This Is Hard: One line on what made this non-trivial

Why Leadership Needed Proof

  • Executive or leadership mandate
  • What decision, investment, or risk depended on this work
  • Why the existing approach was insufficient

The Real Problem (Not the Obvious One)

  • The surface problem everyone talked about
  • The underlying system or workflow failure
  • What would have broken if nothing changed

Operating Model We Proved

  • One-sentence strategy statement
  • The mental model guiding decisions
  • What this replaced or disrupted

The 3 Decisions That Drove the Outcome

Decision 1: [Decision Name]

  • Problem it solved:
  • Options considered:
  • Tradeoff accepted:
  • Decision:
  • Why this worked:
  • Proof: Evidence or validation signal

Decision 2: [Decision Name]

(repeat as needed, max 3)

Evidence and Validation

  • Quantitative signals (metrics, deltas, counts, time saved)
  • Qualitative signals (adoption, behavior change, confidence)
  • What would not have happened without this work

Constraints That Shaped the Work

  • Security, compliance, or platform constraints
  • Organizational or timing constraints
  • Human constraints (skill gaps, confidence, trust)

What This Enabled Next

  • Immediate follow-on impact
  • How this scales beyond the initial project
  • Who else can now participate because of this system

Reflection (Forward-Looking)

  • What capability this unlocked for me
  • How this changed how I approach problems
  • What kinds of problems I now look for

Appendix (Optional)

  • Supporting artifacts
  • Deep technical details
  • Additional metrics or timelines
  • Additional Link to work / URL